This I’m afraid is greenwashing. We have to dramatically cut meat consumption. Farming cattle is particularly inefficient so must be a focus. I don’t want to, but Ive stopped eating beef as I would be a hypocrite otherwise. Iain Dunn, excerpt below:
The US cattle industry adopted a ‘climate neutral’ goal in 2021 but scientists say that ‘misses the point’ in keeping global temperature rises below 1.5C
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